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Tuesday, March 1 • 11:30am - 12:30pm
Fundraising: Blurring Lines Between Donations and Season Tickets, RSD, & Memberships

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Our business models are changing and ticketing and fundraising work more closely than ever. We'll showcase peer institutions that have effectively erased the line between season tickets and donations in their business model. We'll cover required seat donations, integrated benefits including parking, and how to attract more donation revenue.

avatar for Elsie Kuresa

Elsie Kuresa

Client Partner, Paciolan

avatar for Grant Duncan

Grant Duncan

Associate Athletic Director, Championship Resources, Virginia Tech
avatar for Ashlee Shidler

Ashlee Shidler

Director of Ticket Operations, 12th Man Foundation
avatar for Justin Zenz

Justin Zenz

Director of Athletics Ticketing, James Madison University

avatar for FanMaker


CEO, Jonathan Dusing
FanMaker powers loyalty programs, kids clubs, and student attendance apps for professional and collegiate sports teams. Our fan rewards programs are now available inside your Sidearm app! FanMaker's membership programs integrate point-of-sale, ticket purchase/transfer/scan data, donations... Read More →

Tuesday March 1, 2022 11:30am - 12:30pm PST
Grand Salon F