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Monday, February 28 • 2:45pm - 3:45pm
Reinvesting in Revenue: Data-Driven Decision Making

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Understand how to tap into insights from your data to power decisions for your business that generate revenue, create time efficiencies and drive business impact. We'll share powerful insights from Fanbase, demonstrate the power of third-party data appends, and discuss data strategies from some of the leading minds in technology and entertainment.  

avatar for Keith White

Keith White

CTO, Paciolan
As Chief Product and Technology Officer, Keith brings strategic vision coupled with a diverse set of abilities that he is using to drive the product transformation for Paciolan and our customers. With more than 30 years as a technologist, including 15 years in the ticketing industry... Read More →

avatar for Patrick Nowlin

Patrick Nowlin

Senior Associate AD, Business Innovation & Revenue Generation, University of Notre Dame
avatar for Elizabeth Gray

Elizabeth Gray

Executive Director, Oklahoma City Civic Center Music Hall
avatar for Joni Smoller

Joni Smoller

Senior Associate AD for External Relations, K-State Athletics
avatar for Jim Hanauer

Jim Hanauer

VP, Fanbase Engineering, Product and Analytics, Learfield

avatar for Elevate Sports Ventures

Elevate Sports Ventures

CEO, Jonathan Marks
Elevate’s unparalleled combination of agency and operating experience, along with proprietary products and solutions, maximizes efficiencies in primary and secondary ticket strategy and distribution.Our roster of strategists, creatives and sales leaders has the experience to not... Read More →

Monday February 28, 2022 2:45pm - 3:45pm PST
Grand Salon E-G